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With the announcement of the possibility of a chocolate tax being implemented to help break the increase in obesity, it begs the question is it really chocolate that is the problem?

We’ve all see the increase of models dying due to complications from dieting to keep their jobs, and the increase in the celebrities being a size 0 and in some extreme cases a 00. I know doctors will say it’s a good idea, as so many people will eat most of their day’s calories whilst polishing off a pack of well known chocolates in front of their favourite TV program. But I honestly do not think that’s the case, personally I think that the celeb culture pop stars, actresses and footballers wives are partly responsible for the obesity increases shown to date.

With their super skinny figures being broadcast over the tabloids and fashion magazines, they are encouraging the everyday woman to look like them. The encouragement itself is not such a bad thing, I think most women of the world could do with an injection of style (just look around you next time you’re out on a night out and you’ll see what I mean)but it’s the way the encouragement escalates in to more dangerous things. Stars are being papped with diet pills falling out of their bags, leaving the everyday woman thinking “I must have those to look like her!” when it’s just a advertising ploy set up by the pill company and their PR.

I’m not saying that celebs have not struggle with their weight the late Anna Nicole Smith was evidence of that but they do not admit that they exercise for most of the day with a personal trainer, have every treatment money can buy and have every part of them nipped and tucked within an inch of their lives to stay looking the way they do. If they had our budgets I’m sure they would not look the way they do. It’s the constant new miracle this new diet that approach that is making people try drastic measures and then when it does not work they pile on the pounds, with each failed diet more pounds pile on than what they lost to begin with and the more they try the worse it gets.

People only need to look back to the 1940’s and 50’s where there was none of the stupid celebrity hype and they will see a much healthier overview of women then to women now, it makes you wonder if this excessive dieting approach has caused a lot of the health problems and diseases that are seem to be over running the world. I know the general consensus is that junk foods are the issue, but if they put a ban on the stick thin models on the catwalks, stopped putting pictures of celebs in the magazines of anyone under a size 10 then maybe women will have more confidence in their natural shape and stop killing themselves in the process.